The @first nameAI mentions.
People are asking AI who to follow. This is who it says: a weekly ranking of creators across YouTube, TikTok, Instagram and podcasts, by how often AI names them across a category's topics, with extra weight for being named first.
The Top 100
Huberman Lab
Health & Medical
100
2
GS
Grant Sanderson
Education & Science
96
3
LM
Lab Muffin Beauty Science
Beauty & Personal Care
88
4
CD
Chris Do
Arts & Creative
88
5
DP
Dr. Peter Attia
Health & Medical
87
6
1
DD
Dr. Dray
Beauty & Personal Care
85
7
1
EP
Esther Perel
Family, Relationships & Lifestyle
85
8
3
LT
Linus Tech Tips
Tech & Electronics
81
9
AA
Ali Abdaal
Business & Entrepreneurship
81
10
3
EE
Engineering Explained
Automotive & Transport
79
11
3
HY
Humphrey Yang
Finance & Money
78
12
2
MB
Marques Brownlee
Tech & Electronics
78
13
1
DB
Dr. Becky Kennedy
Family, Relationships & Lifestyle
77
14
P
Proko
Arts & Creative
76
15
1
D
Doctorly
Beauty & Personal Care
73
16
4
TB
Thinking Basketball
Sports
72
17
5
CA
Cassandra Aarssen
Home & Living
71
18
14
MW
Mark Wiens
Food & Drink
71
19
8
DK
Dana K. White
Home & Living
71
20
3
SW
StatQuest with Josh Starmer
Education & Science
71
21
2
JK
J. Kenji López-Alt
Food & Drink
71
22
4
SU
Squat University
Fitness & Wellness
71
23
2
DS
Dr. Shereene Idriss
Beauty & Personal Care
71
24
9
GM
Game Maker's Toolkit
Gaming
70
25
2
C
ChrisFix
Automotive & Transport
70
26
2
V
VaatiVidya
Gaming
69
27
1
JN
Jeff Nippard
Fitness & Wellness
69
28
3
RB
Rick Beato
Music & Audio
69
29
10
RS
Ramit Sethi
Finance & Money
67
30
10
NM
Nomadic Matt
Travel & Destinations
66
31
6
L
LegalEagle
News, Politics & Society
66
32
3
FR
Fabrizio Romano
Sports
66
33
2
TM
The Money Guy Show
Finance & Money
66
34
8
SM
Self Made Millennial
Business & Entrepreneurship
65
35
5
EF
Every Frame a Painting
Entertainment & Culture
65
36
6
F
FoundMyFitness
Health & Medical
65
37
3
LF
Lessons from the Screenplay
Entertainment & Culture
65
38
5
AB
Allison Bornstein
Fashion & Style
65
39
6
KE
Kevin Espiritu
Home & Living
64
40
3
S
Scriptnotes
Arts & Creative
63
41
TD
Tori Dunlap
Finance & Money
63
42
2
TF
The Fantasy Footballers
Sports
63
43
9
NS
Nate Silver
News, Politics & Society
63
44
8
JH
Johnny Harris
News, Politics & Society
62
45
4
CS
Clint’s Reptiles
Pets & Animals
62
46
HW
Homemade Wanderlust
Travel & Destinations
62
47
4
RA
Reptiles and Research
Pets & Animals
62
48
12
BF
Ben Felix
Finance & Money
61
49
11
DO
Darwin onthetrail
Travel & Destinations
61
50
21
AH
Alex Hormozi
Business & Entrepreneurship
61
51
4
ST
Sean Tucker
Arts & Creative
60
52
2
TM
The Minimalists
Home & Living
60
53
6
DG
Derek Guy
Fashion & Style
60
54
1
LN
Layne Norton
Fitness & Wellness
60
55
7
EM
Erin McGoff
Business & Entrepreneurship
60
56
18
GS
Gentleman’s Gazette
Fashion & Style
60
57
11
KS
Kelly Starrett
Fitness & Wellness
60
58
7
LK
Larry Kosilla
Automotive & Transport
60
59
7
SE
Song Exploder
Music & Audio
59
60
3
RS
Rick Steves
Travel & Destinations
59
61
TD
Tim Dessaint
Fashion & Style
59
62
4
AN
Adam Neely
Music & Audio
59
63
8
K
Kikopup
Pets & Animals
59
64
10
JH
James Hoffmann
Food & Drink
58
65
9
JL
Justine Leconte
Fashion & Style
58
66
1
DM
Dr. Mike Israetel
Fitness & Wellness
58
67
4
MS
Mother’s Basement
Entertainment & Culture
57
68
22
GV
Gary Vaynerchuk
Business & Entrepreneurship
57
69
8
SE
Super Eyepatch Wolf
Entertainment & Culture
57
70
NEW
SB
Stronger By Science
Fitness & Wellness
56
71
7
J
JustinGuitar
Music & Audio
56
72
7
G
Gigguk
Entertainment & Culture
56
73
3
JG
James Gurney
Arts & Creative
56
74
9
AH
Andrew Huang
Music & Audio
56
75
5
TF
Thomas Flight
Entertainment & Culture
55
76
1
TT
The Tennis Podcast
Sports
55
77
15
NP
Neil Patel
Business & Entrepreneurship
55
78
3
PL
Produce Like A Pro
Music & Audio
55
79
18
RH
Rick Hasen
News, Politics & Society
55
80
41
IB
Ian Bremmer
News, Politics & Society
55
81
6
JG
Jackson Galaxy
Pets & Animals
55
82
10
SG
Susan Garrett
Pets & Animals
54
83
1
DM
Dead Meat
Entertainment & Culture
54
84
1
MD
Matt D’Avella
Family, Relationships & Lifestyle
54
85
3
DJ
Dr. Jen Gunter
Health & Medical
54
86
18
JG
Jacob Geller
Gaming
54
87
2
DD
Dr. Danielle Jones
Health & Medical
54
88
20
JD
Jesse David Fox
Entertainment & Culture
54
89
9
ZT
Zero To Travel
Travel & Destinations
53
90
3
WP
Will Paterson
Arts & Creative
53
91
19
HR
Home RenoVision DIY
Home & Living
53
92
4
MK
Marie Kondo
Home & Living
53
93
14
NL
No Laying Up
Sports
53
94
25
MS
Marc Spagnuolo
Home & Living
53
95
22
AS
Andrew Skurka
Travel & Destinations
53
96
2
SM
South Main Auto Repair
Automotive & Transport
53
97
34
DB
David Bennett Piano
Music & Audio
53
98
12
WS
Warwick Schiller
Pets & Animals
53
99
7
NY
New York Vocal Coaching
Music & Audio
53
100
5
JL
Janet Lansbury
Family, Relationships & Lifestyle
52
No creator in the Top 100 matches these filters this week.
Up 41 places to 80 in the Top 100; named by 5 of the 5 engines that covered News, Politics & Society this week.
Down 25 places to 94 in the Top 100, with a score of 53; named in 7.6% of the Home & Living answers this week.
Enters the Top 100 at 70 with a score of 56, named in 9.1% of the Fitness & Wellness answers this week.
YouTube creator content appears in more than 1 in 4 AI answers.
Correlation between a channel's subscribers and being cited by AI.
Of the 25 people AI recommends to front a campaign, 24 are actors or athletes. Only two are creators.
AI is recommending people. It has almost nothing to do with follower counts. And the people it recommends mostly don't know.
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